PodBoxe Program Details

Why PodBoxe?

PODCASTING

  • Building on more than 20 years in content marketing expertise creating content programs for complex B2B subject matter, the PodBoxe team is ideally suited to:
    • Turn your company’s key stories into compelling podcasts
    • Brand and host your podcast home page
    • Provide embeddable podcast player widgets for your web site
    • Syndicate your podcast series to broad-based platforms such as iTunes
    • Provide social media marketing services to drive visitors to your podcasts
    • Drive deeper engagement with your target audiences

Our Podcast Pro Interviewers:

  • More than just “voice talent” our Podcast Pros are experienced interviewers with a clear understanding of what makes for a good story.
  • We’ve created thousands of pieces of deep, complex B2B content across a wide range of technology-oriented industry segments.
  • Our commitment to your podcasting success drives everything that we do!

PodBoxe Services:

  • Our on-boarding process always starts with understanding your corporate identity, messaging goals and target buyer profiles.
  • Start-up deliverables during first 30 days include:
    • Create topic calendar of potential episode topics and interviewees
    • Adapt your branding for use on your podcast series home page
    • Set up your podcasting platform and series home page
    • Conduct first three interviews, record and produce episodes
    • Publish 3 episodes and launch podcast series
    • Submit to popular podcast providers (e.g. iTunes)
    • Provide embeddable player widgets for posting podcasts on your web site
    • Create social media posts for your channels and ours
  • On-going services
    • Manage and update content calendar and podcasting strategy
    • Interview, record, produce and publish three episodes per month
    • Monthly management meetings to report results and make sure program stays on track

Your Commitments:

  • Program Involvement:
    • Provide input to the calendar of topics
    • Subject Matter Experts for interviews (half hour session per episode)
    • Review and approve final podcasts
  • Fees:
    • Flat monthly fee of $2500 for three podcasts per month
    • Requires a six-month commitment
    • Additional podcasts can be added anytime for $750 each